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Phd. Scholar
Hi There, I am
Sanita Shrestha
My interest is on Digitalization and Consumer Behaviors
About Me...
Subtitle about....
My name is Sanita Mastran.
My interest is in Digitalization and Consumer Behavior.
Currently, I am perusing my Ph.D. from TU
25
Completed projects..
120
Positive reviews
What We Offer
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Projects..
Some of the projects.....
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Publications
My publications...
Digitalization and Consumer Behavior
To examine the impact of digitalization on consumer behavior To investigate the impact of technology on consumer behavior To explore the opportunities and challenges of digitalization in changing cons
Determinants of Brand choice of two wheelers in Kathmandu Valley
Understanding consumer buying behavior is a difficult task as it is influenced by many factors such as cultural, social, personal, and psychological. Understanding the consumer’s lifestyle is necessar